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Entertainment / Thu, 11 Jul 2024 TOI Etimes

Anant Ambani and Radhika Merchant's lavish wedding costs up to Rs 5000 crore: Report

Anant Ambani & Radhika Merchant's Unseen Mehndi Moments | Bride-Groom Pose With Panditji After Shiv-Shakti PujaThe extravagant wedding celebrations of Anant Ambani , the youngest son of Mukesh Ambani , Asia's richest man, has been the most talked about topic on social media. The estimated cost of the entire wedding extravaganza is between Rs 4,000-5,000 crore ($0.6 billion), which amounts to just 0.5 percent of the Ambani family's net worth, according to Forbes.See more: Anant Ambani and Radhika Merchant Wedding LIVE Updates As part of the wedding celebrations, Mukesh Ambani and Nita Ambani recently organised a mass wedding for the underprivileged on July 2 at Swami Vivekanand Vidyamandir in Palghar. On July 3, Ambanis organised a spectacular Mameru ceremony- a Gujarati wedding tradition where the bride's maternal uncle (mama) visits her with sweets and gifts.The wedding festivities are meticulously planned, adhering to traditional Hindu Vedic customs. The final event, Mangal Utsav or the wedding reception, is scheduled for Sunday, July 14.On July 5, the Ambani family also hosted a Sangeet Ceremony which saw participation by a constellation of celebrities. From pop sensation Justin Bieber's performance to special performances by celebs, Anant Ambani and Radhika Merchant's sangeet ceremony was a star-studded affair.

Anant Ambani & Radhika Merchant's Unseen Mehndi Moments | Bride-Groom Pose With Panditji After Shiv-Shakti Puja

The extravagant wedding celebrations of Anant Ambani , the youngest son of Mukesh Ambani , Asia's richest man, has been the most talked about topic on social media. The festivities, which have spanned months, have grabbed the world's attention, drawing the likes of Rihanna and Justin Bieber to India for the grand affair.Scheduled for July 12, Anant Ambani and Radhika Merchant 's wedding began with pre-wedding events in March in Gujarat's Jamnagar, followed by the final celebrations in Mumbai, Maharashtra.Pictures and videos from the Ambani wedding have flooded social media, showcasing performances by global stars like Justin Bieber, Rihanna, and Bollywood celebrities like Diljit Dosanjh.While the wedding expenditure is exceptionally high, it represents a smaller fraction of the Ambani family's wealth compared to what average Indian families typically spend on weddings relative to their net worth. The estimated cost of the entire wedding extravaganza is between Rs 4,000-5,000 crore ($0.6 billion), which amounts to just 0.5 percent of the Ambani family's net worth, according to Forbes.See more: Anant Ambani and Radhika Merchant Wedding LIVE Updates As part of the wedding celebrations, Mukesh Ambani and Nita Ambani recently organised a mass wedding for the underprivileged on July 2 at Swami Vivekanand Vidyamandir in Palghar. On July 3, Ambanis organised a spectacular Mameru ceremony- a Gujarati wedding tradition where the bride's maternal uncle (mama) visits her with sweets and gifts.The wedding festivities are meticulously planned, adhering to traditional Hindu Vedic customs. The main ceremonies will commence on Friday, July 12, with the auspicious Shubh Vivah, or wedding function and according to sources, guests are encouraged to embrace the spirit of the occasion by dressing in traditional Indian attire.The celebrations will continue on Saturday, July 13, with Shubh Aashirwad. The final event, Mangal Utsav or the wedding reception, is scheduled for Sunday, July 14.On July 5, the Ambani family also hosted a Sangeet Ceremony which saw participation by a constellation of celebrities. From pop sensation Justin Bieber's performance to special performances by celebs, Anant Ambani and Radhika Merchant's sangeet ceremony was a star-studded affair.

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