Kainaz Karmakar, Harshad Rajadhyaksha, and Sukesh Nayak, the three chief creative officers of Ogilvy said in a joint statement, "The Impossible Choice has a far deeper meaning to us than just an ad.
Our teams have spent quality time with this noble organisation—visiting its centre, meeting its driven people, understanding the prime task behind the brief, and then engineering the powerful and heart-tugging work that has made such an impact."
Kainaz Karmakar, Harshad Rajadhyaksha, and Sukesh Nayak, the three chief creative officers of Ogilvy said in a joint statement, "The Impossible Choice has a far deeper meaning to us than just an ad. Our teams have spent quality time with this noble organisation—visiting its centre, meeting its driven people, understanding the prime task behind the brief, and then engineering the powerful and heart-tugging work that has made such an impact."
